ARCO/Murray Begins Work on Cinergy Entertainment Group’s 98,000 SF Family Entertainment Center in Midland, TX
Set To Open In Late 2025, The Tall City Location Will Feature Luxury Dine-In Cinema Auditoriums, A Multi-Level Indoor Kart Speedway, Bowling, Escape Rooms And More
New FEC To Bring More Than 180 New Jobs To The Midland Community
Midland, TX – September 9, 2025 – Cinergy Entertainment Group, the company behind some of the most acclaimed entertainment centers in the country and crowned Top Family Entertainment Center of the World*, recently announced its newest and most ambitious location yet, Cinergy Tall City, coming soon to Midland, TX. Opening late 2025 at 4815 Loop 250 Frontage Road, the 98,000+ square foot entertainment destination will be Cinergy’s 10th location and its third real estate acquisition in the Midland-Odessa area.
ARCO/Murray began construction in May to convert the existing, closed movie theater into a cinema entertainment center, and expand the facility with an additional building housing Cinergy Speedway Extreme Karting.
With jaw-dropping attractions including state-of-the-art electric indoor karts across two tracks on three levels, immersive escape rooms, boutique bowling lanes, craveable food, and high-tech dine-in theaters, Cinergy Tall City will raise the bar for entertainment in West Texas.
To prepare for the opening of the new location, Cinergy will be hiring approximately 10 salaried managers and 20 supervisors. In addition to new hires, some of Cinergy’s current staff will be relocated from existing Cinergy locations across the U.S. to Midland, and Cinergy will also be hiring to backfill.
“We’ve been part of the Midland community for over a decade, and we’re proud to continue growing alongside it,” said Jeff Benson, Co-Founder & CEO of Cinergy. “We are grateful for the partnership and support of the Midland City Council, whose leadership and commitment helped make this project a reality. Their collaboration was instrumental in laying the groundwork for a strong and lasting partnership with the City of Midland.”
”Midland is proud to welcome the expansion of Cinergy and the investment this project brings to our community, ” said Midland Mayor Lori Blong. “With more than 180 new jobs and a premier entertainment destination unlike anything in our region, Cinergy Tall City represents the kind of private sector partnership that helps deliver on our city’s strategic vision – growing our economy, enhancing quality of life, and creating new opportunities for families to enjoy together right here in Midland.”
Traci Hanlon, Vice President of Marketing and Sales at Cinergy added, “Tall City will be our most dynamic and immersive location yet. From multi-level electric indoor extreme karting to elevated dining and next-gen movie experiences, every element has been thoughtfully designed to deliver exceptional entertainment for our guests. We’re excited to bring this transformative venue to the Midland community.”
HIGHLIGHTS OF CINERGY TALL CITY:
Dine-In Theaters including EPIC Auditoriums
Six luxury auditoriums featuring laser projection and 7.1 surround sound, including two EPIC premium large format screens powered by cutting-edge RGB laser technology and Dolby Atmos audio for a next-level viewing experience.
Three-Level Indoor Extreme Karting Speedway
A showstopping indoor track experience with high-speed electric karts, two tracks, and a spectator-friendly viewing platform—Cinergy’s first-ever multi-level extreme speedway.
11 Bowling Lanes + Event Suites
Guests can go head-to-head in 11 boutique bowling lanes, with four lanes available as VIP suites for private events. Flexible event rooms include retractable doors that open to the lanes and game floor.
Escape Rooms
Four fully immersive escape room adventures await on the second floor, each designed to challenge players with puzzles, codes, and adrenaline-pumping storytelling.
Arcade & Attractions
With over 80 state-of-the-art arcade games, guests can test their skills, win prizes, and enjoy hours of fun for all ages.
Sports Bar & Food Experience
A full-service sports bar featuring a massive 50-foot-wide screen and multiple seating options, alongside a self-serve concessions area with self-serve Coke and ICEE machines. The food menu will include craveable American classics and fresh, made-to-order fare.
Rendering of Building Addition for Speedway, Cinergy’s First Multi- Level Extreme Go-Karting Venue.
Cinergy Tall City will also be a hub for corporate events, birthdays, and group celebrations with multiple private event rooms capable of customizable event programming, modern AV for presentations, and full-service catering.
As Cinergy continues its expansion across Texas and beyond, Cinergy Tall City is poised to become a regional destination for entertainment, dining, and connection.
For more information, visit www.cinergy.com.
About Cinergy Entertainment Group
Cinergy Entertainment Group, Inc., crowned Top Family Entertainment Center of the World*, is a one-stop entertainment experience providing movies, games, attractions, food and beverages for guests of all ages.
All Cinergy centers feature luxury recline-and-dine cinemas with alcoholic beverages, and most include a menu of chef-inspired American favorites. In addition to upscale cinema amenities, many Cinergy locations feature a unique selection of interactive games and a variety of other amenities, including bowling, axe throwing, laser tag, escape rooms, Virtual Reality, and elevated ropes course with zip lines.
In 2024, Cinergy won the Loyalty360 Best In Class Customer Service award, in addition to the Loyalty360 bronze award for Customer Experience Strategy and also received Honorable Mention in Technology.
Cinergy is guided by its core values - MAGICAL: Motivated, Accountable, Guest First, Informed, Committed, A Leader – which shape the company’s dedication to creating extraordinary experiences for every guest.
Headquartered in Dallas, Texas, Cinergy operates nine luxury cinema and entertainment centers in Texas, Illinois, North Carolina, and Oklahoma with 82 screens. For more information and to buy tickets, visit Cinergy at www.cinergy.com
*As named by The International Association of Amusement Parks and Attractions (IAAPA) in 2019
About ARCO/Murray
ARCO/Murray is a single source national design-builder that specializes in commercial construction for Fortune 500 companies and individual businesses. From planning to execution, ARCO’s expert team uses the most advanced design-build methodology to deliver the very best client experience.
With over 200 sports and entertainment projects completed, ARCO/Murray leverages its unique expertise to help clients build their facilities and manage their real estate pipeline and strategy. ARCO’s national reach, engineering prowess, and affiliated specialty groups make them standout design-build partners in this space.
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